MSC Cruises 2022 - 2024 Promotional Digital Campaigns

Creative Director: Teri Hernandez

Lead Designer: Alexis Trujillo

Designer: Nanette Castillo

Copy Writers: Jodi Ornstein, Nicky Valdes

MSC Cruises USA runs regular promotional campaigns every two months to offer discounts on cruises. From Summer 2022 to present, I am the lead designer for the digital 360 campaigns, from the initial concepts to the final production phase. These campaigns not only advertise the sale, but also showcase our most popular products, such as our ships, private island, and top destinations. The campaign runs over 200 placements across MSC Cruises E-commerce site, Display ads, Yahoo Ads, Pinterest, B2B ad placements, YouTube, and more.

Below, I highlight some select hero images and lockup logos. I also include a few example assets from a most recent promotional campaign.

Skills: Logo design, photo re-touching, photo rendering, photo composites display banners, multi-channel digital campaign, Paid Social Design

2022 - 2024 “Hero” Image photo editing and logo design

March 2023 Promotional Campaign Select Placements